Luck Surface Area

Rachael Annabelle
2 min readJun 14, 2020

So I came across this concept from Jason Robert, which I found incredibly brilliant — it’s called the Luck Surface Area.

In essence, your Luck Surface Area, is directly proportional to the degree to which you do something you’re passionate about combined with the total number of people to whom this is effectively communicated. It implies that you can directly control the amount of luck you receive. In other words, you make your own luck.

In Austin Kleon’s book, “Show Your Work” (which, I highly recommend), he says — “It sounds a little extreme, but in this day and age, if

Rachael Annabelle | googler. founder photographer. creative consultant. pasta fanatic & occasional nerd.